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Wednesday, July 14, 2010

Street Sense

Sometimes the most amazing things can pass right by on the street in front of your house.

This morning I attended an open house at The Creative Group with about seven other marketing professionals and we talked and met with Donna Farrugia who is the Executive Director of the agency. She had flown in from California and wanted to have a meeting of the minds on social media. Obviously a hot topic right now- we discussed how so many companies want to join the bandwagon, but have no idea where to start or whom to hire as their buzzmaster.

I mentioned to this group that I also attended my first "tweet up" last night at a local bar/restaurant and found it all pretty interesting. Without going into the reason for this tweet up, I met a bunch of great new people who were in the industry as bloggers, internet marketers and social media makers- all very friendly, connected and plugged in to their device of choice, which overwhelmingly were i-Phones. Some although under the same roof were actually tweeting to each other. Most of the time I was there, my phone was in my purse- for these are the occasions I relish that face to face contact- my only concern was that my daughter had phoned me a dozen times because she was not happy I was out! The one thing that struck me was one of the attendees said that sometimes she just really appreciates having so many people respond on her Facebook and Twitter pages when she is having a bad day or is upset. What she appreciated the most was that human contact- people reaching out.

Going back to my morning meeting- we discussed how todays "kids" are wired so differently than previous generations. They grew up with computers, internet, texting and social media- it's how they live, learn and connect. I sometimes struggle with this- I don't want my cell phone to be my life line, but do understand why it can be theirs.

In the evening at home, we like to spend time outside visiting with neighbors, the neighbors dogs, children and just sit in the grass talking. Most times, I leave my phone in the house. Tonight, we spoke to a grandmother from around the block who happens to be from China. She was pushing her granddaughter in a stroller. The baby girl is half Russian and half Chinese. This babe is trilingual. Both Amanda and I greeted her in Mandarin- what a doll! After they passed by, a couple walked by holding a 10 week old black lab puppy named Cody. We learned that this pup visits on their son's golf night. They were thrilled to be puppy sitting and enjoyed meeting our Molly and her love Grue who shared ice cubes on the lawn.

I want Amanda to love the simple pleasures in life. That's why we ride our bikes a lot together. This is what my mom taught me. I'm obviously plugged in now, but Amanda is sleeping. My challenge is to take my "street sense" be successful working in an industry that is on 24/7 and squeeze in those quiet meaningful moments made without chiming notifications.

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